Coastal apparel for shops whose customers actually move.
Tuvi is a family-built, woman-owned brand from Pismo Beach, California. We make the pieces that carry someone from the morning walk to the workout to the coffee run without a change of clothes. We take wholesale orders through Faire.
Order on Faire
One link, one catalog, one checkout. Faire handles the terms and the returns so you can try us without a leap of faith — and we get to spend our time on the product instead of the paperwork.
Open your account through our link and Faire puts up to $150 toward your opening order, plus a year of free shipping.
Order now, pay in 60 days. Sell through the first run before the invoice comes due.
If a style doesn't move the way you hoped, send it back with a prepaid label. First order with us is risk-free.
Already have a Faire account? The same link signs you straight in. The line sheet lists all twenty-two styles with wholesale and MSRP on every row.
How it works
The line
Twenty-two styles — leggings, sports bras, biker shorts, crops, half-zips, hoodies, tees, dresses and the Kinsley Skirt. A dozen are below; the line sheet has all twenty-two with wholesale and MSRP on every row. Every piece is chosen against the same question: would someone wear this as part of an active, coastal morning? If the answer isn't an immediate yes, it isn't in the range.
Kinsley SkirtBlack · White
Golden Hour LeggingsBlack · Taupe · Sage · Brown · Dark Green
Golden Hour BraBlack · Taupe · Sage · Brown
First Light BraBlack · Pink
Golden Hour TeeBlack · White · Light Blue · Navy Blue
Salt Air TeeBlack · Beige · Brown
Yoga Bod ShortsBlack · Pink · Green
Nantucket CropFlower Gray
Essential Full Zip Cropped HoodieBlack
Honu Half-Zip HoodieFog · Black · Seaglass
Shell Beach HoodieFog Grey
Coffee Before Chaos CrewneckGray · CamelThe Kinsley Skirt is where this started. Soft, with real pockets, named in honor of Kinsley — a childhood cancer warrior. It's the piece people still write to us about, and it's the one we'd put in your window.
Tuvi is woman-owned and family-built, in Pismo Beach on California's Central Coast. Two sisters-in-law, a lot of early mornings, and kids who are watching us build it. That story travels — it's the thing your customer remembers after they've bought the hoodie.
A note on coffee: Coastal Roasts is not part of the wholesale program right now. Wholesale is apparel only.
If you'd rather talk before you order — a custom assortment, a question about fit, or you're a shop here on the Central Coast — send us a note. Tell us your shop name, where you are, and your website or Instagram, and one of us will come back to you.
Questions before you order? Email hello@tuvilife.com. We're a small family operation, so you'll be talking to one of us.
